Social media marketing is an incredibly effective marketing tool for doctors, dentists, and members in every area of the healthcare industry. When used correctly and consistently, it can demonstrate a business’s success, increase brand awareness, and generate patient leads. Here’s how to pick the right social media platforms for your practice so you can kickstart your health care social media marketing:
3 Reasons Why You Should Hire A Healthcare Marketing Agency
There are countless reasons why it makes sense to hire a healthcare marketing agency for your advertising and digital marketing needs, but here are the top three:
5 Google Ads Optimizations That Will Increase Your ROI
Most companies turn to Google Ads (formerly Adwords) to achieve quick results, but before your throw money behind a bunch of campaigns you need to make sure someone can devote the appropriate amount of time and effort towards managing, evaluating, and adapting these campaigns for maximum ROI. Google Ads is a huge beast, and it can be overwhelming trying to figure out what you need to do to make your campaigns successful.
Here are 5 key things you should be doing to best optimize your Google Ads:
3 Reasons Why You Should Be Using Instagram Reels In Your Healthcare Marketing
Released at the beginning of August, Instagram is introducing Instagram Reels to bring new ways for users and businesses to interact with their clients and followers. Emulating TikTok, Instagram Reels is a simple, easily-reproducible 15-second video tool that has already proven to be a great way to reach millennial and Gen-Z audiences.
So what are Instagram Reels, and how can you use them in your marketing strategy?
4 Marketing Tips You Can Implement Yourself To Keep Your Practice Front Of Mind During COVID-19
COVID-19 is having a devastating impact on healthcare companies across the country, and many practice owners are left wondering what they can do to staunch the bleeding and ensure that revenue increases once things go back to normal. Whether you’re partnered with a marketing agency or not, it’s crucial now more than ever that you take steps to keep your practice front-of-mind for patients and ensure that they return once things go back to normal. Here are 4 marketing tips you can implement yourself during COVID-19: